HIT : 5618


TITLE: Europeanization
DATE: November 2011
PRICE: Indian Rupee (INR) 470,000,000
PREFERRED BUYER: National Gallery of Modern Art, New Delhi, India
CONDITIONS OF SALE: This painting has to be on permanent display and free of charge. Text that accompanies it has to be written every year in a different European and Indian language.
TECHNIQUE: Oil on canvas, unframed.
DIMENSIONS: 60 x 50 cm
STORY: Europeanization of the rest of world is an undisputed fact, and there are good reasons why it should and will continue for quite some time in the future, if people continue to desire a better quality of life. Unfortunately, many Europeans and their descendents who work outside their culture often confuse their privilege with a sense of superiority and behave quite arrogantly towards other races. Red, yellow, black, and white squares are a classical way to represent major human races in AbFab (see Overpopulation). White squares are in this painting arranged to resemble sweeps of a windmill and superimposed over coloured squares. This is to signify both the spread of European culture and its function as the main engine of creative thought. However, the sweeps also somewhat resemble a right-facing swastika, suggesting arrogance and chauvinism of the white race. It is a reminder that what Europe serves to the rest of the world, at some point it will also have to eat. The price is a rough estimation of the difference in population between India and the whole European continent.